

Twilight has the ability to spread the magic of friendship across Equestria. Cadance has the power of love which, according to Twilight, allows her to spread love wherever she goes and can quell the fighting in two ponies' hearts. Both Celestia and Luna possess extraordinary magical power, allowing them to raise the sun and the moon. Outside of the three kinds, Princess Celestia, Princess Luna, Princess Cadance, and Twilight Sparkle possess Pegasus wings, a unicorn horn, and, depending on the depiction, Earth pony magic. Many use telekinesis, but some use other kinds of magic as well.
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They are closer to nature than other ponies and frequently tend to crops and perform manual labor. The founders of Ponyville were among this race.

As ponies mature they gain cutie marks on their flanks, which represent their purpose or calling in life.
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The series has a main cast of six ponies and a large number of supporting and background characters. The first toys were sold under the Ponyville title Template:Citation needed like their G3 predecessors, followed by Pony Wedding, Crystal Empire, Crystal Princess Celebration, Rainbow Power, and Cutie Mark Magic.Ĭharacters See also list of characters Ponies The Friendship is Magic toy line receives new iterations approximately every year. The brand grossed one billion USD in retail sales in 2014 and 650 million USD in retail sales in 2013. Hasbro, the company that owns the brand, has come to see My Little Pony as a "lifestyle" brand, with over 200 licenses in 15 categories of products. Template:Main Template:See also My Little Pony Friendship is Magic is associated with the 2010 relaunch of My Little Pony toy line, having figurines and play-sets based on it. Fiscal reports by DHX Media suggest that DHX Media received around 6 million Canadian dollars a year for the production of the first three seasons of the show. The series has generated a cult following among adults. The series is aimed at girls 4-12 years old. In the animated short used during early development, Tara Strong voiced Pinkie Pie. Jayson Thiessen storyboarded and animated a two-minute short for the approval of Faust and Hasbro.

Development started in 2008, with production of the first season spanning through 2009. Faust was pitching her own Milky Way and the Galaxy Girls toy line and animated television series to Hasbro Studios' executive Lisa Licht, when Licht asked her to come up with a new version of the My Little Pony franchise. The series was developed by Lauren Faust for Hasbro as a reboot of the My Little Pony franchise. 4.2.1 We Heart Ponies Fan Favorite Mare-a-Thon.Together, they go on adventures, solve various problems, and learn about the magic of friendship. There, they meet some interesting ponies, including action-loving Rainbow Dash, glamorous Rarity, hard-working Applejack, timid Fluttershy, and hyperactive Pinkie Pie. The princess gives Twilight the task of learning about friendship and sends her and her assistant, a baby dragon named Spike, to Ponyville. The series stars a unicorn pony named Twilight Sparkle, a student of Princess Celestia, the ruler of the magical land of Equestria. The show was developed for television by Lauren Faust, who is known for her work on two of Cartoon Network's popular and critically-acclaimed franchises, The Powerpuff Girls and Foster's Home for Imaginary Friends. This incarnation of the franchise is referred to as the fourth generation, or G4, of My Little Pony. The show premiered on Octoon Hasbro's The Hub channel, now known as Discovery Family, and is currently in its fifth season. It is an animated series based on Hasbro's popular My Little Pony franchise.
